tuesday january 31st @ 11am central.
register to attend live or get the recording.
the more specific you get with interventions in a single system, the more likely you are to move from one "remedy" to the next without any real momentum. this can be a wild goose chase. symptomatic interventions often weaken the foundations by which the mind-body heals itself, making the problem worse in the long run. our entire concept is built on strengthening the fundamentals by which the mind-body heals itself. we strongly believe that strengthening stress resiliense, balancing nervous system and managing inflammation are the foundation of any health and performance goal.
no chasing novelty trends, no cutting corners, no virtue signaling, no synthetics, no bs. all products are handcrafted from organic and sustainable plant extracts using minimally refined (low stress) methods.
our most popular and well rounded products, the adaptive series are powerful adaptogen based daily drinks. both are intended to balance stress response and support sustainable energy as a solid foundation for any health and performance goal. both have a stacked ingredient deck, but the adaptive greens casts a wider therapeutic net with 4.5 billion cfu 8x strain probiotic blend, a powerful greens juice blend and 10x ginseng extract. it's worth taking a peek at these two powerhouses.
to make things happen in life, stress, uncertainty and curveballs are inevitable. health, wellness and performance is largely defined by our ability to navigate these obstacles without accumulating the damages of chronic stress. the more cumulative stress you build and carry, the less capacity you have to take on new challenges, process new information, rebound from sickness, strengthen mind-body and stay collected in stressful situations.
strengthening stress resilience means expanding adaptive capacity (bandwidth) to do more things with better focus, energy and resolve.
adaptogens are becoming more popular as the importance of nervous system health and stress resilience is increasingly recognized across all areas of health, wellness and performance. our products deliver serving sizes of adaptogens that are well into therpeutic range. as adaptogen populatiry continues to grow, more products will start to put adaptogens on their label for marketing buzz without delivering powerful serving sizes of quality extracts or even using real adaptogens at all. Roots Apothecary is built around a function first mentality and ingredient decks that go far beyond the industry trend.
roots apothecary mushrooms extracts are made 100% from the fruiting body. there's debate about the therapeutic potential of mycelium biomass, but as an expert in this industry for 10+ years, we understand the most reliable therapeutic potency comes from 100% fruiting body extracts. this is where you get the highest concentrations of beta-glucans that modulate immune and inflammatory response and active compunds like the published and famed erinacines and hericenones that give lion's mane its neuroprotective, neurotropic and neuroplastic properties. if you want the highest and most consistent therapeutic potential, fruiting body is the way to go.
get 15% off your next order.
(promo code sent via email).
our entire concept is built around improving your mind-body's resource management to allocate more energy towards reparative and growth processes and less towards damaging processes that result from chronic stress and inflammation.
your mind-body is continuously managing resources and energy to power autonomic processes like digestion, detoxification, immune system, inflammation, heart rate and blood pressure (to name a few) and cognitive processes like attention, language, learning, memory, perception and thought. the chronic activation of stress and inflammation are spreading your mental and physical resources thin. if you've managed multiple important and intensive tasks at once, you know how unsustainable your focus and energy is in that state. this is how we should view our internal systems. if sympathetic processes are chronically elevated, there will be less energy and attention on growth and repair. chronic stress and inflammation erode the fundamentals of health.
by design, stress changes the mind-body from a proactive to a reactive state. proactive (parasympathetic) processes like digestion, detoxification, cellular and tissue repair, learning, neurogenesis, etc. are given less resources in order to prioritize reactive (sympathetic) state. this is fight or flight and it's only designed to run for a short period of time in response to a perceived threat. when stress is chronic, your mind-body doesn't return to a proactive state of resource allocation. more energy is used to fuel fight or flight than immune system, building new brain cells, repairing tissues, absorbing and processing nutrition, learning, etc.
inflammation has a similar story. as an immune response, inflammation is beneficial in the short term and destructive when allowed to go chronic. social, environmental and lifestyle factors can perpetuate chronic inflammation that can lead to several diseases that collectively represent the leading causes of disability and mortality worldwide. this includes cardiovascular disease, cancer, diabetes, chronic kidney disease, fatty liver disease, autoimmune and neurodegenerative disorders. long term inflammation can lead to damage in all tissues and organs and can also impair normal immune function, leading to increased susceptibility to infections and tumors. similar to stress, inflammation is energy intensive and diverts resources from parasympathetic processes. this energy draw causes fatigue, problems with focus, pain and other symptoms of depression.
chronic stress leads to inflammation and chronic inflammation causes stress. if something isn’t done to bring these levels down, stress and inflammation will continue to fuel each other, pushing the mind-body deeper into a state of dysfunction. chronic stress and inflammation is like driving 50 miles / hour in first gear. this is unnecessarily energy intensive and the wear on your mind-body is aggressive. this is not a sustainable way to live, resulting in a wide (and growing) list of chronic disease and performance problems.
in our current way of living, we see chronic stress and inflammation as the largest and most destructive obstacles to improved health and performance (mental and physical). lowering stress and inflammation should be a top priority of all holistic health protocols to lay a strong foundation to build from. the more balance and resilience built in these two systems, the better you manage resources to optimize health wellness and performance.
by design, stress changes the mind-body from a proactive to a reactive state. proactive (parasympathetic) processes like digestion, detoxification, cellular and tissue repair, learning, neurogenesis, etc. are given less resources in order to prioritize reactive (sympathetic) state. this is fight or flight and it's only designed to run for a short period of time in response to a perceived threat. when stress is chronic, your mind-body doesn't return to a proactive state of resource allocation. more energy is used to fuel fight or flight (or freeze) than immune system, building new brain cells, repairing tissues, absorbing and processing nutrition, learning, etc.
consistent training and sustainable gains takes a lot of work. it's one of the reasons i'm so drawn to elite athletes and pushing my own mind-body to the next level. it's a true test of mental and physical discipline, grit and resilience. i've learned some very important things over the past decade of working in holistic health and, more recently, in the athlete community. consistantly pushing your mind-body to (and past) threshold is stress. these's no way around it. this stress is a necessary step to progress, but it only translates to consistent improvement when you're in control of your nervous system in training, competition and recovery. injury prevention, recovery time, mind-body connection, longevity and elite performance is heavily dependent on a balanced nervous system. we elaborate on this further down this page.
the adaptive greens and adaptive cacao are adaptogen heavy formulas (hence the name) to have a stong influence over stress resilience. improved stress resilience helps prevent deeper nervous system tension during mental and physical strain and helps the mind-body return to parasymapthetic balance (rest-digest-repair). both of these formulas also focus on gut health, immune support, and inflammation management. we believe these are the strongest foundations of all health, wellness and performance goals.
keep it simple. in most cases, the more complicated your skincare routine is, the more likely you are to cause fundamental damage that compounds over time. if you strengthen the fundamental mechanisms by which the skin protects and repairs itself, your skin helath improves. if you degrade these fundamentals, your skin health degrades faster than it should. seems straight forward, yet so few products on the "market" serve these fundamentals. if you want to see dramatic improvements in your skin health, get rid of the lotions and water based creams. use organic 100% oil formulas instead.
healthy skin is home to billions of commensal and symbiotic bacteria. when these microbes form strong cultures, they fight pathogens for resources. building and maintaining a strong microbial flora plays a very important role in a healthy immune system and resilient skin.* abandon the misinformation that all bacteria is bad.
our skincare products never contain preservatives, alcohols, or broad-spectrum bactericides. even when organic, these ingredients can wreak havoc on your skin’s symbiotic flora. damaged microbial flora can result in over deployment of the body’s immune system. habitual weakening of these primary defenses can result in chronic inflammation and weakened skin.*
hydrated skin comes from the water you drink and a strong lipid barrier that seals it in. when this barrier is disrupted, hydration (water) can easily evaporate from the skin, causing dryness. since the lipid barrier is an integral part of the skin's immune system and moisture retention, maintaining its' integrity is very important to maintaining optimal skin health.* abandon the crazy idea that all oils are bad for your skin and cause breakouts. your skin is intelligently designed with a lipid (oil) barrier for a reason. you just need the right oils that are nutrient-rich and biologically complimentary.
our serums and salves are zero water formulas, crafted with 100% extra virgin, organic and nutrient rich oils to supplement the lipid barrier for far superior moisture retention and nutrition.
colorado springs is home to our original location.
highland village is home to our second location.
by now, most people understand that we can't keep taking from our planet so recklessly. resources are finite and our tolerance for toxicity is under serious pressure. companies have to take responsibility for their impact and consumers need to take responsibility for their purchases. if we wait for things to get worse, we're unlikely to recover without extreme measures that will fundamentally change the course of humanity. let's close this chapter on reckless abundance and carelessness that's damaging our health and planet.
being a responsible brand means more than having strict dedications to transparency and functional product development. we work tirelessly to reduce our environmental impact by using 100% recycled & eco-friendly packaging, 100% recycled office supplies, minimizing energy usage, sourcing organic and sustainable ingredients, composting all unused plant material and supporting local and national sustainability programs.
even with strict eco-friendly standards, we still generate a footprint. to help counter our impact on the environment, we are partnering with the National Forest Foundation to help fund tree planting programs in our national forests. our goal is to fund the planting of 25,000 trees by 2025. our donations are based on total revenues generated, so every purchase counts. learn more about the National Forest Foundation Tree Planting Program.
Learn more about the National Forest Foundation
we're not there yet, but we're making a lot of progress towards off grid production goals. by 2025, we hope to be completely ran on solar energy and rain water collection with grey water recycling into our community garden concept. sounds a little hippie? whatever, it's what needs to be done.
the consumer holds incredible power to create change by voting with their dollar bills. when people stop buying products that make empty claims and stop supporting environmentally damaging operations, companies will be forced to make a change or go out of business. that's amazing power. take time to research companies and products you like. read ingredients instead of unregulated claims. question the authenticity of trendy virtue signaling tactics. free yourself from the pull of manipulative marketing. products will tell you what you want to hear and never deliver. keep things simple and functional. support responsible, clean label, transparent companies dedicated to the improvement of health and sustainability.